What is Tesco Marketplace?
Tesco, the largest online grocer in the UK, has expanded its horizons by launching a new marketplace. This platform allows customers to access an extended range of brands and products beyond Tesco’s current online grocery offer. By opening its ‘doors’ wider, Tesco offers businesses a unique opportunity to reach a vast and loyal customer base.
What are the benefits of selling on Tesco Marketplace?
Selling on Tesco Marketplace comes with numerous advantages:
- Massive Customer Base: With over 660,000 delivery saver customers, you’re tapping into a substantial pool of potential buyers.
- High Spending Power: The average online basket size is £95, indicating that Tesco shoppers are ready to spend.
- Consistent Traffic: Tesco processes 1.2 million weekly online orders, ensuring that your products have consistent exposure.
What types of products are sold on Tesco Marketplace?
Tesco’s established and successful online platform attracts a wide range of customers seeking a diverse selection of products. Now, with Tesco Marketplace, these customers can explore an even broader product range, making it an ideal platform for sellers across various sectors.
How Tesco Marketplace works
At launch, the marketplace features around 17 carefully vetted sellers “to ensure they meet our robust requirements and standards,” according to Tesco. Among the available brands are household names such as Tefal, Silentnight, Tommee Tippee, and Charles Bentley.
Sellers will be continuously monitored based on delivery speed, return rates, delivery success rates, and soon customer ratings and reviews. Shoppers will pay separately for third-party items, which have their own delivery fees; however, standard deliveries are free for Anytime Delivery Saver customers or orders over £50 from the same seller. Customers can earn Clubcard points on all purchases, and items will be clearly marked as coming from third-party sellers.
